Gardner Denver to sponsor NASCAR event

June 18, 2014

Race fans get ready! The Gardner Denver 200 Fired Up by Johnsonville runs this Saturday, June 21,with the live broadcast on ABC beginning at 1:45 p.m. CT and the green flag dropping at 2:06 p.m. The Gardner Denver 200 Fired Up by Johnsonville is a NASCAR Nationwide Series race at Elkhart Lake’s Road America in Wisconsin. This is the first year that Gardner Denver is the title sponsor.

“Our exciting partnership with Road America allows us to promote Gardner Denver’s market-leading products and solutions on a unique platform, while showing support for our distributor network and our team of highly talented employees located in Wisconsin and around the world,” says Peter Wallace, Chief Executive Officer of Gardner Denver, Inc.

By sponsoring the race, Gardner Denver hopes to raise awareness and strengthen its brand name. Gardner Denver products are used by NASCAR. Pump products are part of medical equipment used at the tracks in emergencies. Air compressors are used in Pit Row. Food and beverage machines use Gardner Denver vacuum pumps.  Race spectators may not realize it, but Gardner Denver products are engrained in their everyday life.

“Many of our customers are NASCAR and motorsports fans who, like Gardner Denver, are fueled by innovation,” says Wallace. “We look forward to using the power of motorsports to raise recognition of Gardner Denver’s best-in-class technologies to a whole new level.”

The Gardner Denver 200 Fired Up by Johnsonville is a NASCAR event held on a challenging road course instead of the typical oval race track. Drivers will race to complete 50-laps on a four-mile, 14-turn course. The race is the first of three road courses on the NASCAR Nationwide Series schedule.

For more information about the race, visit www.gardnerdenver.com/gd200. For more information about Gardner Denver, please call 1-866-GD-PUMPS (1-866-437-8677). 

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